Tim Letscher || Portfolio » Widget http://www.timletscher.com Informed, Smart Design Thu, 30 Jul 2009 04:23:32 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 HP eKit Consumer Ad Units http://www.timletscher.com/hp-ekit-widget-ad-units/ http://www.timletscher.com/hp-ekit-widget-ad-units/#comments Fri, 21 Nov 2008 02:39:36 +0000 Tim Letscher http://www.timletscher.com/portfolio/?p=33 Rather than run banner ads that try to drive a person to a website, why not place a shareable widget that lets people create and print right from the expandable widget? The HP eKits are placed through media buys in a standard 300×250 unit and upon interaction, they expand to offer projects to the viewer without ever leaving the page.

This design is a compelling new way to spread HP creative printing projects out to their loyal printer customers.

Kung Fu Panda eKit

HP eKit for Kung Fu Panda
Click to launch eKit.

Greeting Card eKit

HP eKit for Greeting Cards
Click to launch eKit.

Winter Holidays eKit

HP eKit widget for the 2008 holidays
Click to launch eKit.

]]> http://www.timletscher.com/hp-ekit-widget-ad-units/feed/ 0